No. 31 Lianji Dadao, Jiuzhoujiang Economic Development Zone, Lianjiang,, 524400, Zhongshan, Guangdong, China
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Guangdong Huaqiang Electric Appliances Group Co., Ltd. – Company Profile
Company Overview
Guangdong Huaqiang Electric Appliances Group Co., Ltd. is located in Lianjiang City, China, a well-known hub for rice cookers and small home appliance manufacturing.
The region is recognized as:
“Hometown of Chinese Rice Cookers”
“China Small Household Appliance Industry Base”
“National SME Characteristic Industrial Cluster”
“China Small Appliance Technology & Trade Evaluation Base”
After more than 30 years of development, Huaqiang has become a comprehensive enterprise integrating:
Product design and innovation
Parts manufacturing
Finished product assembly
Quality testing and inspection
International trade services
The company operates:
Two major intelligent production bases in Lianjiang and Zhongshan
Several subsidiaries
A workforce of over 600 employees
Annual production capacity exceeding 6 million rice cookers
R&D and Innovation Strength
Huaqiang has established a provincial-level engineering R&D center and a Guangdong postdoctoral workstation.
The company employs high-level technical experts with strong innovation and engineering capabilities.
It collaborates with universities and research institutions such as:
Lingnan Normal University
Guangdong Ocean University
Weikai Technology Testing Co., Ltd.
Achievements include:
Over 60 patents in total
Including 8 invention patents and 15 utility model patents
Strong focus on:
Product innovation
Mold design
Intelligent production line development
Manufacturing & Market Strategy
Huaqiang follows a dual-driven strategy:
Independent brand development
OEM/ODM cooperation with leading appliance companies
The company relies on:
Technological innovation
Intelligent manufacturing systems
High-quality product standards
It has built a global marketing network covering 50+ countries and regions, aligned with:
“Belt and Road” Initiative
RCEP trade framework
Certifications & Honors
The company has obtained numerous international and domestic certifications, including:
ISO 9001 Quality Management System
CB, CE, GCC, RoHS certifications
Key recognitions include:
“China Famous Trademark” (2010)
“Guangdong Time-Honored Brand” (2024)
National High-Tech Enterprise
China Contract-Abiding and Credit-Honoring Enterprise
Customs AEO Advanced Certified Enterprise
Guangdong Specialized and Innovative Enterprise
Top Rice Cooker Export Enterprise in China
Multiple provincial and municipal quality and innovation awards
Industry Recognition
Huaqiang Electric Appliances Group has been visited and recognized by senior national and provincial leaders.
Its products and brand have been praised for:
Innovative design
High manufacturing standards
Quality and packaging excellence
Corporate Vision
The company is committed to:
Strengthening manufacturing as its core foundation
Enhancing supply chain efficiency
Building a century-long trusted brand
Expanding global competitiveness
Future goals include:
Continued international expansion
Brand globalization
Diversified product development
Becoming a world-class home appliance enterprise